Do you often find yourself baffled by sales copy, not sure what to write or how to write it?  You’re not along, lots of business owners face the same problem.  For many, hiring a professional copywriter is the answer, but others want to learn the process themselves.  Entrepreneur ran a great article based on an interview with Ray Edwards, author of “How to Write Copy That Sells,” that can get you started on the path to perfect sales copy that really converts.