Social media success is one of the Holy Grails of content marketing for businesses.  Not only do many businesses struggle to engage their audiences, they fail to understand the one basic truth behind social media: to receive, you have to give first.  This piece by The Social Ms contains some great ideas for getting your social media campaigns moving again.

http://blog.thesocialms.com/the-importance-of-content-in-social-media-marketing/

 

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