I know a lot of good business owners who make horrible first impressions because they don’t understand how to market themselves. When it comes to your website, this problem multiplies when you can’t manage to toot your own horn on your “About” page. About pages have evolved from short, boring statements or worse, a list of your business hours and locations, to clever, trend-setting infographics and personality packed statements.

Business.com really nails it with these ideas for adding some pizzazz to your About page.

aliAllison Nazarian is Principal of Allison Media Group, a leader in providing copywriting, content marketing and business writing services to organizations of all sizes.

For a complimentary phone marketing review and consultation, contact AMG.

 

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